The challenge
A high-quality practice competing with two corporate groups on the same high street. Only four Google reviews, thin treatment pages, and a site with no page for their most profitable — and most searched — treatment.
What we did
Rebuilt the treatment pages around patient questions, added before/after galleries with consent, implemented an automated post-appointment review request, and built location pages for the four neighbouring towns.
The outcome
New patient enquiries up 340%, ranking first for 12 core treatments locally, 218 reviews at 4.9 stars, and a waitlist for the first time in the practice's history.