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Case studies

Results we can prove.

Every engagement below started with the same question: where is the revenue hiding? These are the answers — with the numbers taken from analytics, call tracking and client CRM data.

All case studies

Fern & Field Ecommerce Technical SEO + Content

£480k of organic revenue for a DTC homeware brand

A beautiful brand site with strong social traffic but flat organic sales. Faceted navigation had created 11,000 crawlable URLs, half of them duplicates, and category pages had no unique content.

+168%organic revenue
+2,910ranking keywords
4.8%CVR (from 2.1%)
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NorthPeak Roofing Home services SEO strategy + Website design

220% more roofing enquiries without more ad spend

A well-reviewed roofing company spending £6k a month on Google Ads because organic traffic was almost non-existent. A 7.8-second load time on mobile was killing both channels.

+220%quote requests
-38%cost per lead
2.1sload time (was 7.8s)
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Brightwell Cleaning Commercial services SEO strategy + Content

A commercial cleaning contract worth £140k a year

Domestic cleaning paid the bills but the profitable work — commercial contracts, office and retail contracts, specification-led cleaning — came from referrals only. The site had no pages for commercial…

×6.4commercial leads
+187%non-brand clicks
£140kannual contract won
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Halcyon Plumbing & Heating Home services Local SEO + Website design

From page three to the map pack: 214 local jobs a month

A family-run plumbing and heating firm with 30 years of reputation and a website built in 2014. Strong word of mouth, but almost invisible online outside their home town —…

+412%organic enquiries
1,840keywords in top 10
£312kattributed pipeline
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